As everyone knows
to open a brand chain stores, is not necessarily confined in the same city, bear the risk that the big lot, everyone in the advocate such a policy at the same time to think we know how to do in order to minimize the risk of.
China throughout the traditional cultural characteristics of the brand chain industry, we can find that the Quanjude expansion of the problem, also exist in most places expansion chain industry.
first, consider the level at which city; secondly choose in which region. The location is closely related to market positioning, positioning what determines the choice of what kind of shop.
time-honored many, have gone through the business process of hundred years of wind and rain. But a different expansion, the operating situation is not optimistic.